The Pareto Principle: Identify the "Vital Few" and Ignore the "Trivial Many"

The Myth of Linear Effort We grow up believing in a 1:1 relationship between Input and Output. If I study 1 hour, I learn 1 unit. If I study 2 hours, I learn 2 units. In software and business, this is a lie. The relationship is non-linear (Power Law). A single feature (like “Stories” in Instagram) can drive more engagement than the other 50 features combined. Applying 80/20 to Product Management 1. The Feature Trap (Bloatware) Open your analytics. Look at your navigation bar. I guarantee that 80% of your users only click on 2 or 3 buttons. The other 15 buttons are just gathering dust. ...

January 21, 2026

The Kano Model: Why Features "Expire" and How to Stay Ahead

The Gravity of Expectations Product Management would be easy if customer expectations stayed static. But they don’t. Customer satisfaction is a Hedonic Treadmill. The moment you ship a revolutionary feature, the clock starts ticking. Competitors copy it. Users get used to it. The magic fades. To understand this lifecycle, we use the Kano Model. The 3 Categories of Features 1. The Basics (Must-Haves) Definition: These are non-negotiable. The Trap: You get Zero Credit for doing them well. ...

January 7, 2026